Facebook is now the eighth most surfed portal in Pakistan, coming next only to Google and YouTube - in that order, as per Alexa, a US-based research Web site.
In a conservative country where it is still relatively difficult for members of the opposite sex to interact with each other, Facebook does come in handy for scores of youngsters who're increasingly searching for love and friendship through such Web sites.
Meanwhile, the older generation who isn't quite accustomed to these newer and hipper ways of wooing and romancing, cannot but relate to the Facebook phenomenon. In turn they're closely monitoring their children who they think spend too much time Facebooking. Even educational institutions are taking steps to ensure that students don't waste their time on such Web sites. For instance, the prestigious Beaconhouse National University in Lahore has blocked Facebook in its computer labs saying it is a big 'distraction' for students.